?? Beaudesert Bull Rider The Brains Behind the Origin Bravery - PBR Australia Origin

27 Mar 2025 8:55 AM

🐂 Beaudesert Bull Rider The Brains Behind the Origin Bravery:

PBR Australia Origin Coaches Revealed for the Ultimate Bull Riding Battle

Can NSW break the Maroon Bull Riding Dynasty?

 

The riders may be the ones climbing into the chutes, but behind every great bull rider is a coach who’s lived it, breathed it, and knows exactly what it takes to win. In the 2025 PBR Monster Energy Origin Series, these men aren’t just strategists—they’re battle-hardened warriors, legends of the sport, and the driving force behind their team’s quest for glory. Leading the maroon charge as coach is BEAUDESERT’s Jared BORGHERO, a fourth generation bull rider, and one of three bull riding brothers!

 

In breaking bucking news, the masterminds leading Queensland’s maroon-clad warriors and New South Wales’ blue-blooded battlers into the arenas in Newcastle, Brisbane and Sydney will be bull rider-turned one of the toughest Protection Athletes in the game Jared Borghero for Queensland, and seven-time PBR World Finals qualifier and one of the sport’s most respected competitors in Gresford-born Lachie Richardson for NSW. Twice national champion, Singleton’s Cody Heffernan is assisting Richardson. (Bios below). VISION AND IMAGERY HERE

 

“The fiercest rivalry in Australian sport isn’t just played out on the footy field—it rages in the rodeo arena too. Welcome to the PBR Monster Energy Origin Series, where the boys go head-to-head in the toughest test of skill, strength, and sheer grit: professional bull riding. With nothing but eight seconds standing between glory and the dust, these boys ride for more than just personal victory—they ride for state pride,” said PBR Australia General Manager Glen Young.

 

Can New South Wales break all-time Queensland’s hold on the title this year?

 

“With Queensland now home to the #1 bull rider the world, in Clermont’s Brady Fielder and as of the PBR Meatstock Touring Pro in Bendigo, the #1 bull rider Australia in Ben Bode, from Calliope, plus never losing an Origin Series since it began in 2019, it’s going to be a fierce battle, with Queensland pumped for back-to-back victories, and NSW keen to make their mark,” he said.

 

Each Origin Event will have $50,000 in prizemoney, making it $150k over the Series. In addition to this the Cowboy of Origin (the rider with the highest aggregate over 3 events)  will also receive a $30,000 bonus.

 

JARED BORGHERO – QUEENSLAND ORIGIN COACH

When it comes to PBR Australia’s Origin Series, few understand what it truly means to wear maroon like Jared Borghero. A born-and-bred Queenslander from Beaudesert, Borghero has spent his life in the dirt—first as a bull rider, then as one of the toughest Protection Athletes in the game.

 

BUILT FOR THE ARENA - Bull riding runs deep in the Borghero family—four generations deep, and his two brothers Ky and Jay also ride. At 15, he rode his first bull, by 2016-17, he was at the top of his game, winning the legendary Mount Isa Rodeo bull ride, securing the APRA Pro Tour title, and earning Protection Athlete of the Year—a season he’ll never forget. It was in 2015 that he found his true calling—becoming a PBR Protection Athlete. Standing between a fallen rider and a raging bull takes a special kind of courage, and Borghero has proven time and again why he’s one of the best in the business. With 13 Protection Athlete titles, he’s built a legacy of fearlessness and instinct. In a twist that may or may not happen, Jared’s TWO bull riding brothers may be selected which would create one massive maroon-coloured family bull riding legacy!

 

THE MAROON DYNASTY - For Borghero, coaching Queensland isn’t just an honour—it’s personal. “It’s one of the top three proudest moments of my life to be appointed coach. Anyone who knows me understands what Origin means to me and this great state we live in.” His philosophy? Queenslanders don’t just compete—they dominate. “We are all one in the maroon sheds. We support each other, we fight for each other, and I have no doubt these boys will make Queensland proud again. My advice is to get comfortable with being uncomfortable.”

 

LACHIE RICHARDSON – NSW STATE OF ORIGIN COACH

From the rolling hills of Gresford, NSW, to the world’s biggest bull riding stages, Lachie Richardson has built a career defined by toughness and an unbreakable will to succeed. A seven-time PBR World Finals qualifier, the 2012 PBR Australia Rookie of the Year, and one of the sport’s most respected competitors, now, he steps into a new challenge—leading Team New South Wales in the fiercest battle of them all: PBR Origin Series.

 

THE MAKING OF A CHAMPION - Born into a family with bull riding in its blood, Lachie was just 10 years old when he rode his first calf, with the guidance of his uncle. That early passion turned into a career spanning over a decade at the highest level. His crowning moment? Qualifying seven times for the PBR World Finals, the pinnacle of professional bull riding.

 

FROM RIDER TO COACH - After hanging up his rope in 2024 to focus on family—especially with a new baby due in May—Richardson said, “It’s an honour to be asked to coach Team NSW. Origin was always my favourite time of year, and now it’s no different—except now I get to put my full focus on the team.” His game plan? Let the talent shine while ensuring his riders are mentally strong and ready to perform. "We don’t talk. We ride. Rest at the end, not in the middle."

With Richardson at the helm, expect a team that’s tough, focused, and ready for battle. Queensland might bleed maroon, but this year, New South Wales is ready to bring the blue wave.

 

CODY HEFFERNAN – NSW ASSISTANT COACH - Born and raised in Singleton, Cody is no stranger to the demands of bull riding. Starting as a young boy on calves at just 4 years old, Heffernan was inspired by the legendary movie 8 Seconds. Heffernan’s career highlights include two National Championships in 2016 and 2022, with one of his most unforgettable moments coming when he rode Booger’s Beach for 92 points to clinch the 2022 title.

 

PBR Monster Energy Origin Series – THE SCOREBOARD SO FAR!

• 2019: Queensland
• 2020: Covid year
• 2021: Queensland
• 2022: Queensland
• 2023: Queensland
• 2024: Queensland

 

2025 PBR Monster Energy Origin Series

Experience meets passion. Toughness meets tactics. And when the dust settles, only one team will have the bragging rights. This isn’t just bull riding. This is Origin—PBR style. Who will rise? Who will fall? And when the dust settles, which state will stand tallest? Let’s ride!!

 

PBR Australia Presents: PBR Monster Energy Tour - ORIGIN I - Newcastle

May 3 at 7:00 PM at Newcastle Entertainment Centre   GET TICKETS

 

PBR Australia Presents: PBR Monster Energy Tour - ORIGIN II - Brisbane

Jun 7 at 7:00 PM at Brisbane Entertainment Centre   GET TICKETS

 

PBR Australia Presents: PBR Monster Energy Tour - ORIGIN III - Sydney

Jul 5 at 7:00 PM at ICC Sydney Theatre    GET TICKETS

 

ABOUT PBR AUSTRALIA

Professional Bull Riders (PBR) is one of the fastest-growing sports properties in the world, with tours across the U.S., Australia, Brazil, Canada, and Mexico. A subsidiary of Endeavor, a global leader in sports, media, and entertainment, PBR has transformed bull riding into a premier international sport since its founding in 1992. The organisation features over 1,000 riders globally and hosts more than 200 events annually worldwide. In Australia, Professional Bull Riders Australia (PBRA) stages more than 20 events each year, attracting over 75,000 fans. PBRA showcases key events and tours such as the Monster Energy Tour, PBR Origin Series, and PBR Grand Finals, while also partnering with regional event organisers through the PBR Touring Pro Division. The organisation supports emerging talent through its Can-Am Junior Academy and serves as an international pathway to the United States circuit for both Junior and Open competition athletes. For more information, visit www.pbraustralia.com.au.

 

ABOUT PBR AUSTRALIA ORIGIN SERIES

The PBR Australia Origin Series is an electrifying state-versus-state bull riding competition, where top riders from New South Wales and Queensland face off in a thrilling trio of events. Modelled after the State of Origin rugby series, the Origin Series has quickly become one of the most anticipated highlights of the Professional Bull Riders Australia (PBRA) tour since its debut in 2019. As a central feature of the PBRA's annual schedule, which includes over 20 events nationwide, the PBR Origin Series plays a vital role in elevating bull riding in Australia. It also serves as an important pathway for emerging riders to progress to the international stage, further solidifying the series as a key part of PBRA’s commitment to growing the sport.

 

 

Contact details:

Kath Rose on 0416 291 493 or email [email protected]

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