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Melbourne blooms in preparation for the 14th World Chambers Congress - The Victorian Chamber of Commerce and Industry

28 Jul 2025 10:51 AM

With less than two months to go before the 14^th World Chambers Congress (14WCC), Victorian Chamber of Commerce and Industry Chief President Adrian Kloeden joined Victorian Minister for Economic Growth and Jobs Danny Pearson, Deputy Lord Mayor of Melbourne Roshena Campbell and Melbourne Convention Bureau Chief Sales and Customer Experience Officer Nicolena Oborn to unveil the 14WCC Logo Garden Bed and announce Victorian Government support for this flagship event.

From 2 to 4 September 2025, Melbourne will host up to 2,000 chamber executives, business leaders, government representatives and industry experts from more than 100 countries at the Melbourne Convention and Exhibition Centre for this once in a generation opportunity for Victoria.

The 14WCC is held every second year and this is the first time that Victoria has hosted, following a successful 10WCC in Sydney in 2017. Held in collaboration with the International Chamber of Commerce (ICC) and its World Chambers Federation (WCF), the 14WCC provides an unparalleled platform for global leaders to share best practices, build networks and tackle the most pressing challenges shaping the world economy.

This year’s theme, “Business, chambers, government: Partners for prosperity”, highlights the importance of collaborative global leadership in creating innovative solutions and ensuring sustainable progress.

Victorian Government support for the Congress, will play a central role in elevating the State’s international trade and investment profile. The Congress will be a powerful showcase of Victoria’s strengths across key sectors, from advanced manufacturing and clean energy to agribusiness, digital technology and education.

The partnership strengthens the State’s position as a gateway to the Asia-Pacific and supports the growth of Victorian exporters and small to medium-sized enterprises looking to scale internationally.

The 14WCC will also provide a vital platform for bilateral and multilateral dialogue, enabling engagement between governments, chambers and business leaders to foster new connections and commercial outcomes.

To celebrate the event, Melbourne’s Logo Garden Bed at the Marquis of Linlithgow Memorial Reserve is blooming in a bespoke 14WCC design – a welcome to international delegates and a visual reminder of the significance of this event to our city and state. The installation will remain in place until the Congress closes, symbolising Victoria’s proud welcome to the world.

Further information: wcc.iccwbo.org

To be attributed to Minister for Economic Growth and Jobs Danny Pearson

“We are proud to support and host the 14th World Chambers Congress here in Melbourne, where world leaders in business, economics and politics will gather to discuss the global economic landscape and support collaboration to drive economic growth.”

To be attributed to Victorian Chamber of Commerce and Industry President Adrian Kloeden:

“Victoria is once again stepping onto the world stage – this time as the meeting place for global business. This is a chance to show what our state is capable of – from innovation and entrepreneurship to policy leadership and cultural vibrancy. The Victorian Government’s support sends a powerful message to the world that we’re open, ambitious and ready to lead.”

To be attributed to Lord Mayor of Melbourne Nicholas Reece

“We are proud to welcome the world’s business leaders to our vibrant city for the 14th World Chambers Congress. As Australia’s economic and cultural capital, we are the ideal host for global collaboration, innovation and bold ideas that will help shape the future of international commerce.”

Key Facts:

Accredited media can register to attend the 14WCC free of charge via the official website.

The event will be in English.

Contact details:

Mikkayla Mossop

[email protected]