lululemon Set to Bring its Premium Athletic Apparel to Coveted High Street - lululemon

30 Nov 2023 11:43 AM

lululemon athletica inc. is set to unveil a new chapter in athletic apparel in one of the most coveted locations, High St, Armadale in Victoria. Scheduled to open its doors on December 7, the Armadale store is not just a retail space; it's an ode to the confluence of athleticism and innovation, setting a new standard for technical fabrics and guest experience.   

  

The grand opening of lululemon's new store in Armadale is a statement of the brand's commitment to providing a unique and high-end experience. The roots of lululemon's journey in Australia date back to its first store on Chapel St in Melbourne in 2004, and now, the brand has evolved to celebrate sophistication in the heart of Armadale.  

  

The store itself spans 395 square metres and situated in good company surrounded by leading Australian designer shops, lululemon’s new store becomes an integral part of a vibrant and bustling hub in the heart of Melbourne. High Street is renowned for catering to the discerning tastes of premium shoppers, foodies and fashion enthusiasts. 

  

Paul Tinkler, lululemon ANZ VP, shares “we are delighted to bring lululemon to the premium shopping district of Armadale. We’ve been searching for the right location for some time, and we don’t just want to open a store; we want to join and contribute to a vibrant community. This is an invitation for everyone to connect, move, and find inspiration within Armadale’s retail hub”.   

 

Step into the Armadale store to explore an expansive array of lululemon's products, catering to both men and women, as well as accessories. From the revered Yoga, Run, Train, and Casual collections to the 'Play' category, featuring products suitable for Golf, Tennis, and functional everyday wear, each item reflects the brand's unwavering dedication to seamlessly blending fashion with functionality.  

  

As part of its strategic expansion, lululemon has chosen Armadale as a cornerstone, further solidifying its presence in key retail locations. This new store represents a significant milestone in lululemon's ongoing growth across Australia and New Zealand. With a current footprint of 41 locations in the region, this opening adds to the brands’ presence in Victoria, bringing the total to 10 stores in the state.   

  

The store's regular trading hours are as follows:  

  

Monday - Wednesday: 9.30am – 5.30pm   

Thursday: 9.30am – 6.30pm   

Friday – Saturday: 9.30am – 5:30pm  

Sunday: 10am – 5pm 

 

About us:

About Lululemon Athletica Inc. 

lululemon athletica inc. is a healthy lifestyle inspired athletic apparel company for yoga, running, training, and most other sweaty pursuits, creating transformational products and experiences which enable people to live a life they love. Setting the bar in technical fabrics and functional designs, lululemon works with yogis and athletes in local communities for continuous research and product feedback. For more information, visit lululemon.com.au.      

Contact details:

Rachael Koh

rachael.koh@edelman.com

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